Holden unveiled 5 of the promised 24 new models over the next few years with the unveiling of the new Astra, updated Barina, Trax, Trailblazer (formerly Colorado 7) and a new 7 seat Arcadia SUV overnight in Melbourne.
The Trailblazer is due to hit showrooms in October this year will be followed by the Astra and Barina in November and the Trax in January 2017 while people will have to wait til 2018 for the release of the Arcadia.
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Holden’s New Vehicle onslaught continues with reveal of Astra, Barina, Trailblazer, Trax and All-New Acadia SUV
- Holden reveals five new vehicles, including the seven-seat Acadia SUV and Astra small car at exclusive business briefing event in Melbourne overnight
- Acadia and Astra joined by Barina small car, Trax small SUV and Trailblazer SUV
- Acadia to launch in 2018, joins Trax and new Trailblazer, along with another all-new, yet-to-be-revealed global SUV in a complete overhaul of Holden’s SUV range
- From September 1, Holden to launch five new cars over the next five months
At an exclusive business briefing event held overnight at Holden’s GM Australia Design Studios in Melbourne, the company hosted the surprise premiere of five new vehicles, headlined by the reveal of the all-new, seven-seat Acadia SUV due in showrooms in 2018.
Alongside the US-sourced Acadia, Holden revealed the all-new Astra hatch, Barina small car, Trax small SUV and Trailblazer full-size SUV to represent the next wave in Holden’s ongoing product revolution, with a particular focus on the critical and growing SUV segment.
Holden Chairman and Managing Director, Mark Bernhard, said Holden was now well underway in delivering on its 2015 commitment to deliver 24 new models by the end 2020.
“From the September 1 launch of Colorado, Holden will launch five new vehicles over the next five months to accelerate our showroom revolution. This level of launch activity hasn’t happened at this company for nearly 15 years and signals our intent loud and clear.
“We’ve already talked a lot about the all-new Astra hatch, the reigning 2016 European Car of the Year, joining our showrooms later this year and the new Barina is a beautiful offering to join the Spark in rejuvenating our small-car portfolio.
“I’m particularly excited, however, to reveal further details around our SUV strategy, headlined by the all-new, seven-seat Acadia. Alongside Trax, Trailblazer and another all-new global SUV that we’ll add to our portfolio soon, Holden will introduce four new SUVs by 2018. This puts us in a great position in the fastest-growing segment of the market.
“The vehicles we’ve revealed reinforce our commitment to introduce the finest global vehicles for Australian customers. The Acadia will be sourced from the US, the Astra from Europe, and the Barina, Trax and Trailblazer from Asia. Holden is in a unique position where we can provide our customers with the best of the best from around the GM world,” said Mr Bernhard.
Pricing and specification of Holden’s new models will be released closer to launch.
Trailblazer: on-sale October 2016
Astra: on-sale November 2016
Barina: on-sale November 2016
Trax: on-sale January 2017
Acadia: on-sale 2018